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Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.
Founder and Digital Technology Innovation Consultant (Jun 2023 - Present); India
This article dispels myths about UX Engineering, emphasizes its holistic impact beyond UI, and explores how AI/ML-driven research, testing, and personalization drive sustainable, user-centric innovation.
Founder - Personal Branding Strategist (Jul 2020 - Present); India
Forget traditional ads—your team holds the real influence. Learn how employee advocacy on LinkedIn can expand reach, boost credibility, and turn your workforce into trusted thought leaders driving your brand forward.
Product Manager
Knowledge Ridge Expert Youjeong Vero LEE analyses how Coupang’s strategic pivot and logistics strength reshaped South Korea’s e-commerce landscape. As competition tightens, she highlights how profitability, vertical focus, and innovation will define the next phase of the market’s growth.
AI Marketer
No description available.
Sr. UI UX Designer (Jan 2023 - Present); India
No description available.
CEO
Sami Qahar critiques Pakistani bank TVCs for lacking storytelling depth, contrasting them with global campaigns like Barclays and Mastercard. He argues that banks must move beyond safe voiceovers to create emotional connections and sell stories—not just services.