Knowledge Ridge

Expert Views

Delivering Insights

Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.

Choosing Impactful Thought Leadership Topics
06 Sep 2023

Choosing Impactful Thought Leadership Topics

Shweta_Ojha

Founder - Personal Branding Strategist (Jul 2020 - Present); India

This article guides CXOs and founders to select impactful thought leadership topics, offering strategies on goal alignment, audience relevance, expertise, research, and consistency for building authentic industry influence.

Fundamentals Of Sales – Part 1
25 Aug 2023

Fundamentals Of Sales – Part 1

Pappan_Majumdar

The Walt Disney Company

This article explores the fundamentals of sales, essential traits of successful salespeople, honest communication, building client trust, and practical strategies for relationship-building, pitching, and adapting in a dynamic field.

Open RAN and 5G: Challenges & Opportunities
23 Aug 2023

Open RAN and 5G: Challenges & Opportunities

Hazem_Tarek_Mahmoud

Telecom & Edge Transformation & Solutions Delivery Senior Consultant

This article examines how Open RAN, Massive MIMO, and 5G vRAN are transforming wireless networks, highlighting interoperability, integration, testing, and security challenges, alongside collaborative solutions for future deployments.

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07 Aug 2023

SEO Trends in Healthcare and Pharma

Robert_Izquierdo

Lead Global Omnichannel Marketing Strategist & Data Analytics Architect (Mar 2024 – Present); USA

This article examines top SEO trends in healthcare and pharma, including IoB, voice search, customer journey mapping, and E-E-A-T, offering strategies to boost digital visibility and patient engagement.

The True Scope of UX Engineering
19 Jul 2023

The True Scope of UX Engineering

Pravin_Dhayfule

Founder and Digital Technology Innovation Consultant (Jun 2023 - Present); India

This article dispels myths about UX Engineering, emphasizes its holistic impact beyond UI, and explores how AI/ML-driven research, testing, and personalization drive sustainable, user-centric innovation.

Role Of Employee Advocacy On LinkedIn
03 Jul 2023

Role Of Employee Advocacy On LinkedIn

Shweta_Ojha

Founder - Personal Branding Strategist (Jul 2020 - Present); India

Forget traditional ads—your team holds the real influence. Learn how employee advocacy on LinkedIn can expand reach, boost credibility, and turn your workforce into trusted thought leaders driving your brand forward.