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Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.
Team Lead- India
Exploring the quest for a perfect breakfast, the author discovers eggs as a nutrient-dense superfood—rich in proteins, vitamins, minerals, and choline—promoting heart health, brain function, and sustainable weight management.
Chief Brand Mentor
Post-COVID, Indian consumers have embraced healthier diets, hygiene, and digital habits. Home cooking, immunity focus, and local grocery reliance reshaped food demand, driving innovation in packaged food and beverage offerings.
Joint CEO & Principal Consultant
Digital marketing can ease customer confusion by guiding choice through curation, authority, effective filters, fresh content, urgency, and social proof—helping brands simplify decisions and build trust in a crowded marketplace.
Independent Consultant
Consumers subconsciously link shapes to taste—round with sweet, angular with bitter. Triangular foods like pizza, samosas, and nachos tap this symbolism, influencing perception, preference, and even packaging design in food marketing.
Independent Business Consultant
Post-COVID, Indian consumers are prioritizing immunity and wellness, yet food habits change slowly—adding, not replacing. While immunity foods boom, indulgent treats also thrive. Marketers must balance taste, trust, and authenticity to stay relevant.
CEO
COVID-19 triggered a massive shift from Horeca to home consumption, boosting Spain’s food retail and online grocery sectors. This transformation stresses supply chains, accelerates digital adoption, and reshapes future consumer and retail behavior.