Knowledge Ridge

Expert Views

Delivering Insights

Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.

Transforming Indian Agriculture: A Vital Necessity
16 Feb 2022

Transforming Indian Agriculture: A Vital Necessity

Chander_Mohan_Kohli

Chief Executive Officer

With rising population, shrinking land, and climate pressures, transforming Indian agriculture is vital. A sustainable, collaborative approach—uniting government, industry, farmers, and society—can boost productivity, ensure food security, and secure farmers’ incomes for a resilient future.

Packaging Sustainability: Decisions Based on Facts
15 Feb 2022

Packaging Sustainability: Decisions Based on Facts

Neil_Shackleton

Founder (Nov 2017 - Present)

Medoola champions fact-based decisions in sustainable packaging, using Life Cycle Analysis data to debunk myths like the “plastic problem.” Their expert consultancy helps businesses optimize packaging for real environmental impact with verified data.

Lessons from Gen Z and Millennials
27 Jan 2022

Lessons from Gen Z and Millennials

Stephen_Friedewald

Founder and Chief Consultant (Jul 2016 - Present)

Millennials and Gen Z are reshaping consumer behavior through their tech-savvy, social, and value-driven mindset. They demand intuitive digital experiences, social connection, collaboration, self-service, authenticity, and brand values—trends now influencing all generations.

Rising To The Occasion
18 Jan 2022

Rising To The Occasion

Kartik_Shankar

Global Procurement Director for Packaging

Risk, Innovation, and Sustainability are converging into a unified strategic function. Integrating these disciplines through technology enables organizations to anticipate challenges, foster collaboration, drive purposeful innovation, and gain a lasting competitive advantage.

Artificial Intelligence Innovations In Agriculture
06 Jan 2022

Artificial Intelligence Innovations In Agriculture

Deepak_Pareek

Chief Executive Officer

Artificial Intelligence is revolutionizing agriculture by enhancing productivity, sustainability, and resource efficiency. Global innovators like Inari, Regrow, CropIn, and Microsoft FarmBeats demonstrate AI’s transformative power in addressing food security and climate challenges.

Leveraging Capacity Beyond Scale
04 Jan 2022

Leveraging Capacity Beyond Scale

Sushant_Gaur

Chief Executive Officer (Jan 2019 - Present)

Faced with price-cutting competitors, the company outsmarted the market by expanding to 60+ SKUs, differentiating through customization and printing, leveraging capacity—not scale—to secure market leadership and sustainability.