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Senior Business Consultant
Tier 1Self-employed, Sweden
Former Vice President of Market Development at Wellspect Healthcare
Contact: +46 NA
Corporate branding succeeds when aligned with Maslow’s hierarchy—progressing from safety and belonging to esteem, self-actualization, and transcendence. Purpose-driven brands that …
February 1, 2022
After decades in medical device marketing, I’ve learned that real differentiation comes from curiosity, digital maturity, distributor empathy, brand purpose, …
August 18, 2021
Global healthcare faces staff shortages and rising costs. The “Single-Handed Care” approach empowers trained caregivers to safely manage patients alone, …
January 2, 2019